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Melanies Tips #10 - Advanced Marketers - The Most Powerful Affiliate Marketing System Ever?

August 5th, 2007 · 2 Comments

First things first: I do not write about anything unless I can speak about it knowledgeably. Second, I DO NOT recommend or promote anything I don’t believe in. If it’s not something I currently use, have used, or have learned about from a reliable source, I won’t write about it at all.

As a long-time PPC affiliate marketer, I always have to be on the lookout for tools and methods that will help me keep a competitive edge. SpeedPPC is a software program and system that claims to ‘revolutionize’ Pay Per Click affiliate marketing. We all hear similar claims almost daily, but decided to take a look. It was a decision that has fundamentally changed my outlook, my business, and my prospects as an affiliate marketer.

As a successful Internet Marketer for over 5 years, I will be the first to tell you there are no “magic bullets”. Successful affiliate marketing requires understanding and intelligent application of effective tactics.

Further, let me say plainly that SpeedPPC is NOT the place to first enter the affiliate marketing business. I would NOT recommend it unless:

  • You are already set up with Adwords and at least one affiliate program, such as Commission Junction or Clickbank;
  • You have already created at least 2-3 campaigns from scratch yourself;
  • You understand the concepts of adgroups, match types, and Quality Score;

Simply put, SpeedPPC is the most powerful affiliate marketing tool I have ever seen. Once I understood what it actually was and did, I bought it instantly even though it costs $500. I have spent fully half my waking hours with it since then, almost obsessing. It will likely earn me well over $50k just in the remainder of this year, probably 5 times that in the 12 months afterwards. If I did not have the time and money invested in all the other things I do, I would almost certainly drop every other Internet Marketing activity I am involved in and focus on it exclusively.

This hypothetical scenario illustrates the dilemma every PPC marketer faces, and demonstrates why SpeedPPC is so incredibly powerful:

I sign up as an affiliate for Audible.com and decide to create an ad to promote one of their audio books. I create a single ad with the book name I want to promote in the ad title. For that ad, I bid on only one keyword, that same book title. The destination URL of that ad goes to a custom landing page that has the book title in the meta tags for page title, description, and keyword. The text of landing page begins with the book title and mentions it throughout.

The result is truly a “dream campaign”, an ad campaign with the highest possible Quality Score, the lowest possible Cost per Click (CPC), and the highest sale conversion possible.

The problem is, the return doesn’t justify the effort. It took me a long time, far too long to even consider scaling it up or doing it on any kind of larger profitable basis.

Enter SpeedPPC: I create two ad templates, perhaps one with the book title in the headline and the author’s name in the ad body, and one the other way around, with the author’s name in the headline, and the book title in the body. Next, I get Audible.com’s product datafeed. I decide I am going to promote 1000 audio books, the 200 top bestsellers from each of the past 5 years.

In minutes - not days or weeks - SpeedPPC has created 2000 individual adgroups: 1000 adgroups containing the ad for title / author, and 1000 for author / title. Each adgroup contains one keyword, the bestseller title for that ad. The ad itself has the keyword in the display URL, and a unique destination URL, which SpeedPPC tracks.

The destination URL brings up a dynamically created custom landing page with that ad’s bestseller title embedded in the meta tags and text of the page, which then deep-links to the specific product page within Audible.com.

Now you start to see the awesome power of SpeedPPC - and your mind will begin to spin with possibilities:

  • Matching US city names with a dating offer “San Diego Dating Tonight”;
  • Matching printer make & model #’s with a printer supplies offer “HP 100C Toner Sale”;
  • Matching the 1000 most popular bands with a music-subscription offer “Britney Spears New CD”

Starting to get the picture…?

There is a cool video on the (”PPC 72,500% Faster Watch the Video Evidence“) web site, as well as case study examples. If you are serious about Internet Marketing, and trying to figure out how you can possibly reach that 5-figure per month level, you simply must consider SpeedPPC. And once you understand what it is, like me you will find the only question is how quickly you can get started.

 

And if you decide to get SpeedPPC through this link, make sure to let me know as I have put together a ‘Bonus Package’ specifically to help you take full advantage of what this incredible system can do - including personal email consulting to get you moving as fast as possible, and template configuration for the dynamically created landing pages!

 

UPDATE: My marketing blog will be up this weekend - honest! :0

 

As always, feel free to send me your comments and questions!

 

Melanie

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