Improve Your Internet Marketing

Many Internet Marketers put the “cart before the horse”, jumping into a niche, even creating a product before they know whether people will buy.
Here’s a really simple, quick, and easy way to test: run a brief Adwords campaign.
Create just a single ad targeted to the niche you’re considering, mention a product, and INCLUDE A PRICE. [...]

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Jay Stockwell (the developer of SpeedPPC) and I talk fairly often, bouncing ideas and such. Along with SpeedPPC and various other projects he’s involved in, he manages one of the best PPC sites on the web, payperclicksearchengines.com
He had asked me to write some articles for the site, and since many of you are using Pay [...]

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KeywordSpy
Price: $89/month
Keyword research is perhaps the most important function in Internet marketing, whether it’s for SEO and landing page optimization, copy writing, or SEM (Search Engine Marketing). In PPC Advertising, ‘good’ keyword research is what determines whether you make or lose money.
With the advent of Ad Spying tools like ZamDoo, Google Cash Detective, AdSpyPro, [...]

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Readers of this blog or our newsletter “Melanies Tips” may recall the dilemma I had when SpeedPPC was first released in 2007: this software was so damn powerful, it was the first time I actually questioned the wisdom of sharing what I had “discovered” with those who, in theory, compete with us in the marketplace. [...]

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SpeedPPC v3 is being released on April 8. If you follow this blog or subscribe to Melanies Tips, you know that we are heavy SpeedPPC users. In fact, it is responsible for a large part of our revenue. If you are serious about PPC (Pay Per Click), or do any sort of search marketing, you [...]

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PPCRiches has given us a HUGE boost.
If you’ve been doing Pay Per Click for very long, you’ve almost certainly had that dreaded experience: logging into your Adwords account one day to see “xxx of your keywords are no longer active“. The dreaded “Google Slap” - $0.25 keywords suddenly requiring Minimum Bids of $1, $5, $10, [...]

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If you’ve been at Internet Marketing for more than an hour, you already know this; and if you follow this blog or subscribe to Melanies Tips you’ve heard me say it over and over: Keyword Research is the foundation of Internet Marketing.
Whether you’re writing Pay Per Click ads, sales copy, articles, trying to rank your [...]

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