Improve Your Internet Marketing

Jay Stockwell (the developer of SpeedPPC) and I talk fairly often, bouncing ideas and such. Along with SpeedPPC and various other projects he’s involved in, he manages one of the best PPC sites on the web, payperclicksearchengines.com
He had asked me to write some articles for the site, and since many of you are using Pay [...]

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Welcome to I.Y.I.M #24 (formerly “Melanies Tips”) - This issue is BIG: chock-full of valuable, actionable information, resources, downloads, and a ‘case study’.
In this issue, we’ll be talking about a killer PPC conversion-boosting strategy, a truly amazing web page conversion-boosting tool, some ways to super-charge your article marketing efforts - including two excellent downloads [...]

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Pay-per-Click is a large part of our business here. We generate a lot of our revenue through PPC, and we operate a limited PPC consultancy. All told, we manage over $100,000 in Adwords spending alone, and we are increasingly “expanding our reach”.
One of the common “mistakes” newer PPC marketers are warned about is “targeting the [...]

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Website “flipping” has become a very hot topic. Unfortunately, most marketers who try to develop a business in flipping websites fail. A quick perusal of Sitepoint or Digital Point demonstrates this - only a small fraction of website auctions result in a sale.
(EDIT: Matt Mickiewicz, one of SitePoints founders, stopped by to point out “Approximately [...]

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Regardless of what you do online, if it involves Internet marketing, you need traffic. Conversions are necessary of course, but without traffic, there isn’t anything to convert.
After many years online, after many failures and some successes, I have refined my “formula” for generating traffic. It works, it’s repeatable, and it’s sustainable.

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Many of us Internet Marketers are “product driven”, meaning we find products we want to promote, then promote them via Pay Per Click (PPC), review sites, article marketing, list marketing, etc. Some of us are more ‘niche driven‘, but the same hold true: we look for products we want to promote, then promote them.
Most of [...]

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KeywordSpy
Price: $89/month
Keyword research is perhaps the most important function in Internet marketing, whether it’s for SEO and landing page optimization, copy writing, or SEM (Search Engine Marketing). In PPC Advertising, ‘good’ keyword research is what determines whether you make or lose money.
With the advent of Ad Spying tools like ZamDoo, Google Cash Detective, AdSpyPro, [...]

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