A month or two back, I got an email for a free DVD. Of course it was attached to a pitch, but I began thinking about the numbers, and was reminded of something I had read way back in one of Chris Carpenter’s (Google Cash inventor) reports. He was talking about back-ends, and cited an [...]
Posts Tagged ‘roi’
$30 Return on a $5 Customer Acquisition Cost
April 24th, 2008 · 3 Comments
Tags: Tags: opt-in, ppc, roi, squeeze-page